Friday, April 15, 2011

The Bleed Blue Campaign




This time, we have become the proud winner of the ICC Cricket World Cup.
Team India had genuinely played well and the players - young and old - just gave their best and made sure that the team spirit was very much in order.
But, I would also like to draw attention to the Nike Bleed Blue campaign, which I consider to be one of the most successful advertising campaigns in recent times.
Seen above, from top, are Zaheer Khan, S. Sreesanth, and Virat Kohli.
Not just the Team India players like Virat Kohli, Sreesanth, and Zahir Khan rocked in the sizzling music videos and ad-spreads, but even celebrities from other walks of life (like ace boxer Vijender Singh) lent their support.

2 comments:

namit said...

Cool! I didn't know that Vijender Singh had also lent his support to the campaign. Bleed Blue was a successful campaign itself, but its success wouldn't have tasted as sweet had India not performed gallantly.
The winning came as the icing to the cake.

Unknown said...

Yeah.namit is right" The winning came as the icing to the cake", But also we should appreciate India`s team that he reached to the final..
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